So I was excited to find out about Elephant Family this month – a small but ambitious charity that’s working to save the Asian elephant from extinction and abuse. While it’s based in London and I haven’t yet decided how I’m going to reach out to them to give my support, I immediately fell in love with their Elephant Parade and wish I could have been there to witness it.
The Elephant Parade, which took place in May, had Britain’s leading artists and designers create brightly coloured elephant statues and strategically place them across London. The goal was to raise awareness and funds, and have people sign their petition to save the Asian elephant. Millions of people would have the seen the elephants, and they ended up raising over £4 million – which is fantastic!
They promoted it using this video as a call to action:
Aren’t these elephants lovely? I would have spent a few hours roaming around trying to find all of them. Here are some photos I found on Flickr (click each to go to the photographer’s page):
Learn more about the cause and see more photos of the parade on the Elephant Family website.